{"id":7725,"date":"2020-01-01T10:58:00","date_gmt":"2020-01-01T09:58:00","guid":{"rendered":"https:\/\/mediafocus.ch\/uncategorized\/markentrend-2020\/"},"modified":"2024-10-09T08:06:36","modified_gmt":"2024-10-09T08:06:36","slug":"markentrend-2020","status":"publish","type":"post","link":"https:\/\/werbekompass.ch\/en\/markentrend-2020\/","title":{"rendered":"Brand Trend 2020"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>A small step \u201cdata linkage\u201d \u2013 a big step for \u201cbrand management\u201d and \u201ccommunication research\u201d in Switzerland!<br><\/strong>The Brand Trend Switzerland, the most comprehensive publication on overall communicative visibility in the Swiss brand landscape, is here! Which brands had the highest visibility in the first half of 2020, which had the highest virality? Who was most visible in print advertising? Who was reported on the most in online news and social media?\u00a0The brand trend provides answers to these and many other questions. In addition, you can expect three exciting \u201cBattles of the Brands\u201d and the \u201cTwin Analysis\u201d with strategic twins of ZKB. The holistic evaluation of brand presence creates unique opportunities for comparison. Find out more now.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mediafocus.ch\/wp-content\/uploads\/2022\/03\/Brand-Trend-H1-2020-EN.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Brand Trend 2020<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A small step \u201cdata linkage\u201d \u2013 a big step for \u201cbrand management\u201d and \u201ccommunication research\u201d in Switzerland!The Brand Trend Switzerland, the most comprehensive publication on overall communicative visibility in the Swiss brand landscape, is here! Which brands had the highest visibility in the first half of 2020, which had the highest virality? Who was most [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[184],"tags":[],"class_list":["post-7725","post","type-post","status-publish","format-standard","hentry","category-brand-trend"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Brand Trend 2020 - Werbekompass<\/title>\n<meta name=\"description\" content=\"Media Focus&#039; brand trend sets new standards for answering key questions in marketing &amp; PR. 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